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India-built AI products
111 products in this directory are built by India-based vendors. They are frequently priced below US equivalents for comparable functionality, and that is structural rather than a quality trade-off.
111 products 34 free or freemium
Why the pricing is structurally lower
Where India-built products are strongest
By our own inventory, not by reputation:
Marketing 24
AiSensy · InVideo · Scalenut · Writecream
Data & Development 20
Emergent · Rocket.new (DhiWise) · Adya.ai · Krutrim (Ola)
Media Production 7
Murf AI · Phot.ai · Beatoven.ai · Dubverse.ai
Sales & CRM 7
Zoho (Zia AI) · Exotel · Freshworks · SuperAGI
Education 7
Simplilearn · Unacademy · upGrad · Vedantu
Design & Image 6
Aftershoot · Presentations.AI · Appy Pie Design · Slazzer
Products we track
| Product | What it does | Pricing |
|---|---|---|
| AiSensy | not published | From ~₹999/mo |
| Murf AI | not published | Free trial; Creator ~$19–29/mo |
| Zoho (Zia AI) | not published | INR plans from a few ₹100/user/mo |
| Bhindi | not published | Freemium; paid tiers |
| InVideo | not published | Free; from ~$20–28/mo |
| Phot.ai | not published | Free trials; low-cost credit plans |
| Scalenut | not published | ~$39–149/mo (frequent 40–60% off) |
| Writecream | not published | Free; from ~$9/mo; lifetime deals |
| Writesonic | not published | Free trial; ~$20–49/mo |
| Exotel | Customer engagement cloud with AI voice bots and contact center tools. | usage-based cloud telephony + AI |
| Gupshup | Conversational AI and messaging platform across WhatsApp and 30+ channels. | usage-based per conversation |
| Yellow.ai | Agentic customer service automation across chat, voice and email. | usage-based enterprise quote |
| Aftershoot | AI culling and editing that learns a photographer’s style | 30-day trial; plans from ~$15/mo |
| Beatoven.ai | Bengaluru-built mood-based background music, ethically trained. | Free tier; paid from ~$6/mo |
| Clueso | not published | Free trial + subscription |
| Dubverse.ai | not published | Free trial; usage-based tiers |
| Emergent | not published | Freemium; credit-based |
| Mailmodo | Interactive AMP email platform with AI copy and journey builder | from ~$39/mo |
| Merlin AI | not published | Free daily quota; from ~$19/mo (INR offered) |
| Predis.ai | not published | Free; from ~$29/mo |
Showing 20 of 111. The rest are in the full directory.
Frequently asked questions
How many India-origin AI products do you track?
We track 111 products built by India-based vendors, of which 34 offer a free or freemium tier.
Why are Indian AI products often cheaper?
Two structural reasons rather than any quality gap: a price-sensitive domestic market sets the floor these vendors design against, and a lower engineering cost base. Most also ship English-first, so there is no localisation premium.
What should I check before buying from an India-based vendor?
The same things you check anywhere: contracting entity, billing currency, invoice format, data residency and support overlap with your working hours. Support overlap tends to be good for EMEA and APAC buyers and thinner for the Americas.
Do you represent any of these vendors?
No. Every product is listed editorially, with no partnership, reseller or distribution agreement.
India-built products
We hold no vendor relationships here
Everything on this page is listed editorially. We claim no partner or distribution status with any of these vendors.
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